Banks and Humanity. Still Not Working Out? Notes from the “Focus on the Customer” Conference

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While banks substantiate the benefits of humanization through LTV and customer retention, they aren't getting more humane—they've simply found a new way to optimize profits, says Dmitry Satin, CEO of UsabilityLab.

While banks substantiate the benefits of humanization through LTV and customer retention, they aren't getting more humane—they've simply found a new way to optimize profits, says Dmitry Satin, CEO of UsabilityLab.


Journal:  PLUS №12 (332), 2025

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